From Denver’s bustling Front Range to the remote peaks of Silverton, Matchstick Productions follows pro skiers Mark Abma and Chris Logan as they chase fresh snow, a skijoring event in Silverton, and the thrill of the open road. Dynamic drone flyovers, ultra-slow-motion driving sequences, and first-person POV footage drop viewers into the driver’s seat—and the skin track—highlighting the Tundra’s power on winding mountain passes and the legendary heli-drops of the San Juans.

Woven between high-energy ski action are authentic moments of camaraderie: swapping stories at a Silverton saloon, entering a rowdy ski-joring competition down Main Street, and soaking in sunrise views over Red Mountain Pass. Organic color grading and an epic soundscape give the film a soft, natural commercial feel, letting the Tundra’s capability and Colorado’s winter landscapes speak for themselves. The result is an inspiring adventure-focused short that positions the 2025 Toyota Tundra as the ultimate partner for skiers—and explorers—who live for the journey as much as the destination.